I wrote your name in the sky,
but the wind blew it away.

Naming Cases

RAZ.bg – Service name invention

RAZ.bg – Service name invention

RAZ.bg The case The new e-commerce platform RAZ.bg needed a name for its domain and service. The platform makes it possible to create your own online store in just a few minutes. The system is simple and can be used by just about anyone looking to sell on the...
Camera Flirt App – Name case

Camera Flirt App – Name case

The case In a sea of dating apps, we were pleasantly surprised when we had to come up with a name for one very distinct and original idea. Camera Flirt App takes a different approach to flirting – instead of sending cheesy texts, you simply ask the person you...
Advifi – Name Case

Advifi – Name Case

ADVIFI The Name Case Inventing a short advertising name for an international startup is one of the hardest projects the team has done.  The name needed to be: descriptive, easy to type on a keyboard, compatible with the short space on the online banners and having...
Coffero – Brand name invention

Coffero – Brand name invention

COFFERO   The case Our story with Coffero started in 2015, when a Bulgarian team in need of a name and identity for their upcoming coffee roasters product approached us. The company planned to expand with multiple physical locations. Their unique roaster machine...
Gemji – Brand name invention

Gemji – Brand name invention

GEMJI The case Coming up with a name for a game is very hard, but coming up with a name for a revolutionary board game system that has no equivalent is even harder. We were met with such a challenge thanks to a project of Ralev.com outlining a board game that you can...
HeyRaw – Product name invention

HeyRaw – Product name invention

The case What is the perfect snack for people who are in a hurry, but strive to live healthy? The answer is easily a vegan, 100% bio bar that can fit in your pocket. We were super enthusiastic to come up with the name HeyRaw for these super healthy gluten-free bars...
Crossfit Serdika – Brand name invention

Crossfit Serdika – Brand name invention

The case The mission of CrossFit Serdika is to help people get and feel better by training them safely using a CrossFit methodology. The gym promotes a healthier lifestyle that makes people feel better. Their location at downtown gives them a big advantage – with its...
Naberini – Brand name invention

Naberini – Brand name invention

The case The Naberini brand produces a high-quality freshly squeezed and undiluted juice. Their products are made from pure fruit – gently pasteurized, without the addition of sugar, sweeteners, colorants, preservatives, flavors and other stabilizers. Their...
134 – Brand name invention

134 – Brand name invention

The case The Bulgarian top model Kristina Nesterova was preparing to launch her own fashion label. She reached out to us to come up with the name “134 design” and its accompanying branding. Building a fashion brand requires more time and attention due to the crowded...
Barossa – Name case

Barossa – Name case

The Case What happens when you combine the atmosphere of a charming restaurant with the one of a friendly, modern bar? The team that reached us got the perfect answer for that question – their new restaurant that later got the name Barossa! Their perfect vision...
FitOut – Brand name invention

FitOut – Brand name invention

FITOUT   The Case When we first met FitOut, a new activewear brand, they were in the search for an identity and a straightforward modern name to help them appropriately start their new business. Their biggest advantages are the comfort as well as the usage of...
Localancers – Name case

Localancers – Name case

Localancers – The Local Freelancers The Case A club for local freelancers needed its online name. The e-directory is global, so an international “.com” domain was a must. The founders wanted one of the naming proposals to include the word...
Valways – Naming case

Valways – Naming case

The case Valways is a tourist service based in Cape Town, South Africa, that needed a catchy, personalised name in order to kickstart their business. As a small but dedicated company, the Valways and the people behind needed to establish a strong base to build upon....
Juzz – Product name invention

Juzz – Product name invention

JUZZ   The case A Bulgarian company approached us to come up with a name for their product – 100% organic juice. In the search for a unique name we had a few things in mind – the name should be short and easy to remember, should have a striking pronunciation,...
Small Foot – Brand name invention

Small Foot – Brand name invention

SMALL FOOT The case Some cool people came up with the idea of small inflatable snow-shoes that all fans of the winter sports and mountain lovers can use. Each name case is specific so attention must be paid to the details. The best advantage is their compact size and...
Ralev.com – Name case

Ralev.com – Name case

Ralev.com The case Every designer, graphic artist, or any sort of art specialist in that matter, knows that the art of work is what attracts customers and makes them decide whether they can trust and use the services of the company. But when the option of showing your...
HighNames – Name case

HighNames – Name case

HighNames The case It all started when Ralev.com decided to separate the services and concentrate on each division in order to provide better quality and more specialised services. In this case we are talking about a naming agency that is focused in research and SEO...
DarPazar – Brand name invention

DarPazar – Brand name invention

The case During late 2019, we were contacted by a team of people who had worked for more than an year and a half to create an online platform. This was what we named DarPazar – an online platform tailored to social enterprises. We were very excited to work with...