If you want to get high - start with the name.

What does Yamaha mean? Naming explained.

What does Yamaha mean? Naming explained.

Yamaha’s name has a couple of meanings. The Japanese origin of the word makes it hard for the foreigner “gaijin” to understand it and be compelled by its meaning. But it is always worth to give an example of a brand name that is held by its founder and at the same...
Honda’s Name Japanese Meaning Explained

Honda’s Name Japanese Meaning Explained

Have you ever heard the name Soichiro Honda? He is the man who a little while after WWII established his own motorbike company, which later turned into the Honda Technical Research Institute in Hamamatsu, Japan. By 1963 the company became the biggest motorcycle...
Human Names is the New Trend in Startups Naming

Human Names is the New Trend in Startups Naming

The trends in naming startup companies in the last 10 years are very distinguishable from one another and if you follow the trends of your time, you can easy position your company with a good start because of the name. 2015 is like the post -ify era of names...
Of Popular Movies and Brand Renaming

Of Popular Movies and Brand Renaming

Do you know what was the first name of Best Buy? Hint: It wasn’t Best Buy. Actually the company was named after one of the popular movies of the 60s. Have you ever watched The Sound of Music? Yeah, the same movie that was awarded with Oscar 50 years ago. Sound of...
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