Since we deal with suggesting names and hunting for appropriate domains I thought it would be reasonable to explain why domain names are so important for developing business. After all, mass communication today proceeds through internet and an easy accessible and simple to remember domain name would prevent potential customers to get lost in cyberspace.
It is important to say that having a domain is very useful for the development of a company. Allowing customers to have on-line access to your services shows that you are taking part in the Digital Revolution and are up to date with trends, so a promising company.
A right domain name that covers the concept of the services your company (instead of the company’s actual name) could attract random web-surfers who are searching for something precise on that topic. People usually google what they don’t know and if for example one needs to find a naming agency he/she would search for that instead of a random company name.
On the other hand, a domain name is part of your business appearance. A domain that is matching the company name would be easy to remember if one has crossed the company at some point earlier.
photomara.com - good example of short and easy to remember domain name, based on long and hard to remember regular name
And most of all – it is of great benefit to have your own domain name instead of using a free generic hosting site. A paid domain helps you to build a professional image and speaks for confidence and devotion to your business while a generic one can only promote that you’re uncertain of how far this company could go and how much effort the employees would put into work.
So think about what message you want to send throughout the cyberspace and how it would help you to develop your business.
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Here are some examples of famous web sites and projects with interesting names, proven to be successful:
